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Cosmetic in India

Tuesday, 24 June 2008

cosmetic India Bearing a long glowing heritage of cosmetic and beauty, aesthetic makeup products nowadays appear as a booming economy in India seeming that it would be a largest cosmetic consuming country in a next few decades.  While the demand of beautifying substances are going up day by day, a large number of local as well as international manufacturers gradually extend their ranges and products in different provinces of India.

From tradition to modernity

In the realm of skin beauty and cosmetics, India has a gleaming legacy over the passing centuries while people have kept in mind special demands for numerous makeup items included traditional as well as modern pieces.

Henna, locally known as Mehndi, applied for dyeing skin, hair, fingernails, leather, silk and wool has been used since its inception introduced between fourth and fifth century. This element has become very known for its significant function utilized to paint complex mesmerizing designs on hands and feet, especially before a Hindu and Muslim wedding that has been going on over thousands of years. In addition, henna stencils, herbal henna, henna tattoos, henna powder and paste, henna oil are very common names in any Indian religious or social carnival.

In India, one of the traditional ceremonial dyes named Kajal is worn to eyes on special occasions irrespective of male and female. Indian women use the coloring substance identified with various titled like sirma, surma, Katuka, kohl in different Indian languages, as a type of eyeliner putting around the edge of the eyes that provide relief from the glare of the sun and promote glorified look as well.

A few cosmetic manes that has been running on over the indefinite period, consist of Indian facial creams made of milk and flour, face powders composed of powdered chalk or white lead, eyeliner crafted from soot or antimony powder.

Meanwhile, eye shadows, eyebrows thickened or length, saffron used to acquire bright shade on face are also found in market since unidentified time. At the same time, a good number of women maintain patches on their faces due to hiding some sort of blemish. Subsequently, for coloring the lips, cheeks, different colors are used whereas face powders, make-up, perfumes tended to be applied liberally and the rose water has also used that are extensively remained important items all the way to the early 20th century.

On the other hand, Uptan, one of the rich Indian heritages made from nuts and flowers is used for the beautification of the body and face. The brides and grooms apply uptan with the paste-mixture of turmeric, saffron and sandalwood as a part of the ceremonial massage given before the marriage. For cleansing as well as softening the skin and masking the body odor, scented oils and ointments were usually applied while Indian rich people use minerals on their faces, skin and oiled-based perfumes utilize in their baths.

Moreover, some trendy and romantic explanation of the beauty used glamorous makeup, to illustrate, long black curly hair, alluring mouth, long arched eyebrows, large almond shaped eyes, small nose, extremely thin waste line and round face with beauty spots are found in Indian literature proved its cosmetic loving rich culture.

Fulfilling the consumers demand

Over the last couples of decades, the range of Indian cosmetic and beauty products has immensely widened and become a considerable event in the corporate world witnessing a rapid growth of makeup dominion where numerous manufacturers and producers are vying each other to fulfill the user's demand.

In recent times, the popular items incorporated in the rapid growing cosmetic markets by the local and international brands, for example, color cosmetics-nail varnish, lipsticks and lip-glosses, Talcum Powder, Petroleum Jelly, Liquid Hand Wash, Cleansing Gel, Face Wash, Eye Care Cosmetics, Foot Care Cosmetics, Sun Care Cosmetics, Hair Removal Cosmetics, Joonil Gel, Bridal Face cosmetics, Bridal Scrub are available at affordable prices.

Cosmetics: A booming economy

With the changing of time, some giant brands such as Lakme, Revlon, Dhirajlal, Murari Brothers, Ozone Ayurvedics, Unilever, MAC Cosmetics, L'Oréal emerged with various cosmetic goods - face wash, foundation powder, nail burnish, Cleansing Gel before there customers.

However, some herbal cosmetics namely Shahnaz Husain, Emami and Biotique produced in India have achieved much popularity all the way through India.

In India, beauty and cosmetics exhibition, trade fairs and events are arranged in every year where multinational and host companies show their consumers latest elegant items.

Moreover, keeping pace with the rapidly proliferated information technology like internet, satellite and with the help of media channels and advertisements, Indian cosmetic business are flourishing by leaps and bounds and just going on and on.

Md. Asraful Alam

Indian Cosmetic

 

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