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Latest Articles - Luxury

How To Wear A Wrist Watch Properly – The Lesson of Style

When purchasing watches, no one is questioned with how to wear watches, actually. This appears to be logical and rational. Nevertheless, the simplest things happen to be complicated sometimes. Everything is made from details and details sometimes mean far more than the whole. People who really wander how to wear watches properly exist and they are really concerned in this issue.

Cigar Lighters – Torches To Splash Delight

The Cuban leader Fidel Castro, a revolutionary Che Gevara, politicians Winston Churchill and Bill Clinton, writers Somerset Maugham and Mark Twain, the actor and the political figure Arnold  Schwarzenegger – these names are well-known and these figures are best known to the world for their political, social, literary and other achievements. Moreover, the abovementioned people highly esteem cigar smoking and, thus, they come as people who own the greatest number of tools and accessories so requisite for this leisurely process and among others there are cigar lighters.

Crystal Glass Tableware – A Song of Crystal

In the light of a variety and availability of glass items, glass ware is still appreciated by plenty people, especially when it comes to cut glass. The cut glass produces a long, lingering and musical tune when you put your finger at the cut-glass edge. So, in Japan the craftsmen make unique musical instruments. A crystal violin, completely transparent, is estimated for fifty thousand USD. Crystal glass tableware is not so much expensive though it is able to produce the charming, unique and so brittle music providing it is properly cared.

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Fashion Brand Logos – Fashion Concepts

Thursday, 14 April 2011

Fashion Brand LogosLogos of the reputed fashion brands is favorite tool for all-possible observers who are still far away from the brand level but consider themselves the creative designers to dream of fame. Titles like Prada and Hermes are seen on arm butts, car bonnet, joiner’s tool and packs with fruit drops.

Fashion for offbeat of cult logos appeared in 90s of the 20th century to take quite eccentric shapes. So, the English woman Laura Keeble mounted the gravestones in 2007 at one of Essex cemeteries to honor Chanel, Nike and MacDonald’s brands. The reason why she selected these brands to realize her necessity in art work and the purpose of this act is not known to public. The millions of fashionmongers are well aware of which style and concept are used by this and that logo.


The logo of the reputed Italian brand that is specialized on fur apparel, perfume and luxury items was created by Karl Lagerfeld in 1965. He placed two letters F in the mirror manner, while one of letters was turned upside down. The logo symbolizes the strong marriage and business of  Eduardo and Adele Fendi who founded the brand. The logo is called the puzzle to present on clasps, handbags, glasses and clothes as print.


Chanel logo is developed by the same principle as that of Fendi, when the half circles of two letter C are interlaced as wedding rings. The logo first appeared on the pack of Chanel №5 in 1925 and further the logo was typed onto all fashion items by Coco Chanel. By the official version the logo stands for two initials of this legendary woman – Coco Chanel. Those who tend to make fun state that the Russian artist Michael Vrubel crossed two horseshoes as the sign of luck and success. Whatever the initial purpose was, Chanel House just won with such a logo.


Since 1978 all collections by the Italian designer Gianni Versace demonstrated the logo of the brand – head of Gorgon. The designer interpreted his concept in the way that the Gorgon in the antique culture symbolized beauty and charm, she was able to hypnotize and paralyze the will. The impression by Versace clothes is always hypnotic enough to comment and the logo is one of the recognizable and acknowledged.


Another kind of letters turned upside down as the Givenchy House logo. The logo has fourletters G interlaced. The cliché once appeared about Givenchy code. Some researchers suppose that letters are placed in the attractive rebus to correspond the antique rules of harmony and have the concealed meaning. The Singapore Airlines once decorated all service items of the first class with Givenchy logo including blackest, linen, tableware and many others. And the reporters spent lot of time to make fun of it.

Calvin Klein

Calvin Klein used his initials as the logo of the brand in the early 70s of the 20th century. By that time his collections were winning enough to travel round the world though the brand was not recognizable at all. The designer came with the idea to mark the back pockets of jeans with the logo made from C and K letters. Presently the color of the Calvin Klein logo is the easy instrument to recognize the class of the collection. The black color logo refers to the high class clothes, the grey logo marks the regular lines of fashion wear while the white log is assigned for the sports lines.


A knight wearing armour riding a horse resembles ancient traditions of the Hampshire count where Thomas Burberry opened a small shop of ready-made clothes in 1856 and elaborated the technology of gabardine manufacture, the waterproof material. At first the designer made clothes for army needs, and then he switched for ordinary customers. In 1901 Burberry was given the incredibly large order and he decided to have the rider as his trade mark. The word «Prorsum» is seen on the flag which stands for «Go Forward». Burberry Prorsum mark is still used for one of traditional collections by Burberry.

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Latest Articles - Fashion

Men’s Slim Fit Shirts – Special Sensuality

A student or a business man, shirts are found in the wardrobe of any men living a social life. Anyone following fashion tendencies owns a pair of slim fit shirts for any occasions to distinguish against other common shirts. This kind of shirts is less trendy for mature men since the design of shirts requires fit and athletic torso which is rarely available with men over 45. Men’s slim fit shirts are good to fit with any suits, in loose manner, tightly fit in trousers.

Lingerie – Alluring and Stretchy Fashion

Lingerie for women was just the plain underwear until the 20th century when it became the mean self-expression, as the subject of esthetic admiration. A piece of lingerie seen in between the women wear looked quite shocking to be shame and no one thought of designing luxury items based on lingerie, leaving alone works of art. Today every woman dreams of having a pair, or even more, of luxury and high quality lingerie to associate with sexuality, sensibility and attraction with male.

Latest Articles - Beauty

Lancome Magnifique: Glory in a Chic Bottle

Lancome brand is appreciated globally as one of the most recognizable manufacturer of perfume and body care cosmetic products. Lancome is the brand to boast with the assortment of scents appraised by lots of women from all over the world. That is not the triumph for a day. That is the niche the brand keeps as the manufacturer of classic fragrances. So, Tresor launched in the 50s, the legendary and so romantic Poeme, and delicate Attraction that is demanded beyond the time. In the year 2008 that Lancome house presented another fragrance, Lancome Magnifique.

Elizabeth Arden 5th Avenue - Symbol of 90s

Florence Nightingale, also known as Elizabeth Arden globally, became the real revolution-maker in the cosmetic industry. The brand Elizabeth Arden estabvlished by Graham, was the one of the first companies that produced natural and high quality cosmetic products, indeed, acknowledged by the royal persons. Moreover, the decorative cosmetics are at last accepted in the political society thanks to the brand founder.