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Latest Articles - Luxury

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Cacharel Anais Anais, the History of Fragrance

Thursday, 19 November 2009

Cacharel Anais Anais FragranceThe story of Cacharel, the French trendy brand initiated in 1962 when the designer Jean Bousquet, so much inspired with the high success of his first collection, came to the idea to start his own brand of fashion and he chose the name of a small bird for to name the brand, the bird habitant in the south of France. And since the date of establishment, Cacharel won the legendary reputation in France and beyond the country, and this is all to the stylish and durable clothes. Nevertheless, today we know Cacharel as the House to create fragrances. The French brand won the world in 60s with its new collections of breathtaking garments and never thought of dealing in fragrances.

Cacharel first was marketed in 16 years only, when it presented its first odor called Anais Anais. Cacharel Anais Anais, launched in 1978 was like the revolutionary invention for that time. Cacharel House turned out to be one of the brands to produce designer class perfume affordable in regards to price. The fragrance with which Cacharel debuted became as accepted as the elegant clothes by the elite French brand. And it took almost three years to create the introduction fragrance by Cacharel since in old 1975 Jean Bousquet entered into the contract with the L'Oreal House, longing to compliment his romantic collections with the fragrance to match. He gave L'Oreal the right to work up the scent for his House, and it took long three years until the fragrance was created.   

Appearing as the airy flowery scent, Cacharel Anais Anais, as the producers stated, was invented to remind of the times when a drop of lip gloss and a slight flowery scent were enough for a woman to feel herself attractive and irresistible without using loads of makeup. And Anais Anais is the very fragrance to reach this; it is the ultra feminine mixture of the sweet aroma of rose, lily, cream amber and sandal wood. The debut fragrance by Cacharel was developed by the team of perfumers of L'Oreal House who invented the core of the presume composition of Anais Anais on the base of notes of orange, bergamot, blackberry, white lily, jasmine, iris, ilang-ilang, lily of the valley, rose, patchouli, vetiver, cedar, musk and sandal wood. The symbol for the Anais Anais is the white lily, the soul of compassion and purity; the ancient Romans and Greeks believed that the white lily symbolized the fineness and innocence.

Anais Anais is still trendy throughout the decades of years. In 1989, in ten years after it was created, the debut fragrance by Cacharel was acknowledged as the bestseller fragrance in Great Britain, and in five years after it was marketed, it is one of the demanded scents in the United States. And till now Cacharel Anais Anais is in the top five bestseller fragrances in some countries. Some time ago Cacharel Anais Anais was rated in the top ten icon fragrances as reported by the results of the quiz made in Great Britain, competing with such legendary scents as Lacoste Pink and Yves Saint Laurent Opium.

The ambience created by the tender and slight scent of Anais Anais reminded the style of brand trendy creations by Jean Bousquet, the style of light fluffy dresses and skirts from half-sheer fabric. Unlike the majority of designer perfume of the early 80s provided in crystal bottles, Anais Anais perfume was launched in the veil of the special white opaline opaque glass invented by Annegre Beyer especially for Cacharel. The scent Anais Anais was named to honor the Persian Goddess of love Anaitis, symbolizing youth and femininity. Till now the fragrance is believed to be one of the icon scents by Cacharel thanks to the acknowledged scent of white lily. The images of Cacharel Anais Anais are the girls photographed by Sarah Moon - young, romantic, careless and a little bit naughty.

The superior and tender bouquet by Cacharel Anais Anais still attracts women from all over the world, and the fragrance of the French brand is one of the favorite perfumes preferred by the super model Kate Moss, actress Jennifer Aniston, Vanessa Mae and the model Claudia Shiffer. Kate Moss is one of the celebrities who featured in the advertisement campaign made by Cacharel Anais Anais.

Inessa Hyder

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jean marsh  - mrs   |2009-12-24 09:26:58
tried your AnaisAnais for the fist time
this year
i shall be bying a lot more in the future
Mrs. D. Sproles   |2010-01-07 20:09:22
I have been using Anais Anais since 1983. I don't want to try anything else. Would like to buy body lotion. Hope this perfume is always available.
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